chris maier

Jane, an advertising account executive, has put together a visual representation of all the brands that she interacts with on a typical Friday from dusk to dawn. Overwhelming!

1. Continue developing your creative material and posting it to your group blog.

2. Read through some of Ogilvy's CASE STUDIES
Through a group post to your group blog describe how you'll evaluate the success of your PS campaign. These are great examples of how an agency summarizes campaigns after they'd been deployed. By reading them, you'll understand the importance of a well-tuned Creative Brief.

3. View some campaigns produced by Ogilvy's CREATIVE STUDIO
They can be viewed by medium or by the type of client. Olgilvy's posted key elements from the campaigns as well as summaries. Learn from the masters!

4. Attend the Dreamweaver Workshop on Friday, May 23 workshop at 10 am in AC1392.
David will walk you through how to post your team's creative assets on our mhccim.com  site. You can choose to work from the template that we'll provide or use your own web skillz to create a page that your team will use in your Creative Pitch.

5. Listen to the weekly Podcast (available on Saturdays)

6. Respond to the E-mailed weekly E-Journal prompt from your instructor.

7. Extra credit to students who attend Wednesday's screening of HELVETICA, a documentary film about the font. 4 pm, May 21 in AC1364. FREE POPCORN.

With your partner, share ONE VOX BLOG to capture a discussion about an issue of global or regional significance.
(see *on the partner list or whose blog will host this discussion)

The partner list is was sent to you through an email/attachment from Chris on Monday at 4:07 pm!!!

TOPICS: For example, but not limited to:  safety, education, sustainability, voting, global warming, free trade, smoking, etc.

At the end of your discussion, conducted or captured through your ONE VOX blog (see * on the partner list for whose blog will host this discussion).
One person will start the conversation, your partner will contribute through the Comment field. And so on.
You will arrive at a consensus or singular position statement about a single issue.

The blog postings must include the following:
1. Identify you and your partner (yes you can re-do your HS/SS disclosures)
2. Provide background information about the issue
3. A clear statement of your position (thesis)
4. Links to research and references

Think of this as an online discussion that evolves into an essay.
Put your best foot forward, (spelling, college level writing, etc).

DUE: Friday, April 11 at 5 p.m.

I found an interesting career quiz on Monster today that was eerily accurate for me. It might help you to articulate your "soft skills" and how they can be important in a team/job setting if you're having trouble with that!

This next site Personality Type, discusses how others should handle your particular personality. Just type in the 4 letter code from Monster's career quiz to find out more.

In the interest of full disclosure, I am an ESTJ (Extravert, Sensor, Thinker, Judger). chris

Short how-to video on how to create a post on VOX. And make it look pretty, too.

This short movie will show you how to change the name of your blog, add a tag line, customize the layout and personalize the colors and top banner.

(EDITED POST!!!>>>: When you create your blog, please use your name or first name last initial so it's easier to figure out whose it is. And if you can keep your postings focused on ART279...that would be awesome ;-)

Besides starting your own Vox Blog (and/or customizing your banner by clicking on Change Your Design> Personalized then uploading a 940 pixels wide x 200 pixels high image), please:

1. Contribute to or start a VoiceThread
(Remember, it's best to have one person per group start the thread, then invite the other members of your old IM180 group to the VT (please also invite us teachers). If you only see your own VT, it's because you haven't invited the others to it, or have to allow others to comment and participate. Check your settings.

Create an identify(s) or avatar for yourself In this VT (again, use your name so it's not so hard for us to know who you are.

Discuss your Hard Skills and Soft Skills.
Try out the text comments, record an audio or video message, and even the doodling.

By the way, Hard Skills are usually classified as the technical skills you have to get a job done (software, use equipment, drive a truck, operate machinery, keyboarding, editing, drawing, etc.)
Soft Skills are interpersonal skills and personality traits (negotiating, detail-oriented, positive attitude, follow through).

Here's our VT that we showed in class today. Stay tuned for more from JD and David:

Want to read more? Try a Google search using the keywords: hard skills soft skills

2. Respond to your instructor's E-Mail (confirming that your Email address works). Tell me what you hope to get out of this class. 50 words or less!

3. Subscribe to the ART279 Podcast and listen to Episode 1 (available by Monday).
Here's the link to the instructions on how to do this: 

4. Check out the MyMHCC portal for this class (make sure you can log on)

Here are a few links to products you should be aware of as you work on your portfolio this spring.

MOO mini cards: are really beautifully printed, petite business cards from England. Groovy size, thick stock. Worth a look. They also have great postcards and other products that you can use to promote yourself.

PINA ZANGARO  portfolio cases. Neat formats, sizes. Very expandable.

OFFICE: my favorite store on Alberta Street. Great portfolios (they carry Pina Zangaro) and have free shipping right now for orders over $75.

Back by Popular Demand! OFFICE PDX is proud to feature our signature event - a quarterly event - featuring all-star design panelists from both creative companies (in-house designers) as well as creative agencies (consultants). Five panelists from multiple disciplines will reveal insights on what they look for in portfolios, portfolio strategy and pacing, do’s and don’t in getting a job at their respective companies, and insider tips for creatives on what it takes to "get in". Moderated by OFFICE PDX’s Marketing Director, Kelly Coller, who has put together thousands of winning portfolios and pitches for new business as well as reviewed hundreds of portfolios from design candidates. Note: Panelists are different at every portfolio event.
Cost: FREE AND OPEN TO THE PUBLIC; RSVP required to info@officepdx.com (space is limited to 70)
Time: 6 to 8 PM; 6 to 7 for panel discussion followed by Q and A / networking from 7 to 8 PM
Bonus: Includes PORTFOLIO COVER SALE that evening only: save 20% on all Pina Zangaro Portfolio Covers